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Yamaha Motor Co.
CEOs of Honda and Yamaha Attend JAMA Press Conference to Talk Carbon Neutrality
On September 13th of this month, the Japan Automobile Manufacturers Association (JAMA) press conference was held virtually, covering topics affecting two-wheeled and four-wheeled vehicles alike, with the biggest elephant in the room being the up-and-coming issue of carbon neutrality. The biggest statement of the day? The comment from Chairman Toyoda that carbon is our enemy, …