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Motorcycle Industry News

REV’IT Spring / Summer Collection

LiveWire: Bike Sale Predictions Shoot to 101,000 Despite Limbo-Low 2021 Figures

MotoAmerica: 2022 Pit Lane Challenge to Include $16,000 Purse

Cafe Racer-Inspired Yamaha Revstar Guitars Revamped for 2022

Triumph: UK Bike Production to Expand for 2022

Royal Enfield Reveals 120th Anniversary 650 Twins for Europe

Triumph Trident 660 Recalled Over Weak Sidestand

Isle Of Man TT Returns With Live TV Coverage

 

 

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Reviews, Features, & More

1971 Rickman Interceptor

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1968 Rickman-BSA 441

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[REVIEW] Racer Gloves USA Pitlane Gloves

Royal Enfield Bullet

1939 Triumph T100

1960 Triumph Thunderbird

1950 Triumph Thunderbird

More Reviews & Articles

A view of Harley-Davidson motorcycles, in commemoration of booming sales revenue for the American motorcycle brand

Harley-Davidson’s current work in rebranding the company is, in a word, impressive.  Having been present at the installation of their Hardwire Strategy (and the rollercoaster ride that was the following two years), factoring in restrictions, the economic about-face of 2020/2021, and the cause-and-effect of the brand’s new objectives, it’s safe to say that few have …

A view of the 2023 KTM 890 Adventure range, which was being tested out in Austria, where photographers noticed a new model being tried out to join the lineup next year

KTM’s been working on the testing phase of their next-gen Adventure range – and judging by the spy shots taken recently in Austria, it looks like there will be a third machine to join the 890 lineups.  The report from MCN states that the third machine in question appears to be a new KTM 890 …

A sketch of the Triumph TE-1 Prototype Project, currently in the live testing phase.

We’ve just received notice that Triumph is about to enter the testing phase of their TE-1 electric motorcycle platform – and word is that we’ll be seeing more than one pretty bike come out of the collaborative effort.  It makes sense, really.  With Harley-Davidson releasing new hints on their upcoming Arrow Platform (consisting of the …

2022 Husqvarna Motorcycle Lineup

Husqvarna’s very limited “non-MX” street bike lineup makes its way into 2022 with the introduction of the long-awaited Norden 901. Finally utilizing the brands well known off-road prowess, consumers are now able to take a high-performance Husqvarna machine anywhere they please. The Swedish motorcycle builder is known for its highly exotic yet minimalist approach to …

A Honda dealership

With the world being a far different client than it was pre-2020, Powersports companies around the world are finding better ways to reach their clientele – and that includes a fresh move from the nation’s largest seller (and first omnichannel customer experience) in the Powersports space.  CrunchBase describes RumbleOn as “an online retailer that allows …

A view of the partnership between 700Credit and AutoAPR

When we reminisce on the down-and-dirty of the past two years, there’s one thing that was made abundantly clear for the Powersports industry: That a brand’s online presence is an invaluable resource when it comes to limitations, and that it was especially lucrative during the lockdowns of 2020 and 2021.  Businesses that chose to invest …

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