There are a lot of exciting changes happening in the powersports industry right now. From electric motorcycles to smart helmets, brand announcements to innovative technologies. We love talking about and sharing all things motorcycles. Updated every business day.
“It all started with a visit to the BMW Motorrad development team in Germany,” admits BMW Motorrad’s latest muse in their SoulFuel series – a down-to-earth man named Shinya Kimura. “I got to know the unbounded passion and innovative power that prevails at BMW Motorrad. Finally, in February 2021 in California, I rode the standard …
Belt up, folks – Mama Tried is officially set for Q4 of this year, and this event promises to be the biggest one yet. For those of you less familiar with this event, the Mama Tried Show (presented by Harley-Davidson) is described by their website as “an indoor invitational that connects motorcycles and builders to …
Hold on to your apple bottoms – a custom shop has taken a Harley-Davidson Street Glide touchscreen with the installation of an iPad on the dash. Let’s talk about it. The report from AutoEvolution states that a tweak on a car to touchscreen via either Android AutoPlay or Apple CarPlay takes no more than a …
A bloke by the name of Christopher Mims is over at The Wall Street Journal getting the nitty-gritty details on why we still have a semi-conductor chip shortage, as well as why we haven’t yet caught up with demand for the bloody things (despite raging sales figures). The results are fascinating if not a tad …
Our favorite helmet-based safety technology company has just announced a partnership with Carey Hart – a freestyle motocross pioneer, former championship-winning race team owner, and prominent industry businessman known for being the first motorcyclist to perform a backflip on a 250cc motorcycle. The press release states that Hart will “serve as a safety ambassador for …
When Francisco Alí Manén of Lord Drake Kustoms (LDK) sent us this beauty in a press release just before the weekend, I admit I wasn’t sure what to expect (beyond the generic aesthetics of a ruggedly handsome Harley-Davidson Softail Standard, of course). So when I got to opening the media package, the first thing out …
Look out – EngineHawk has just dropped their fall collection just in time for their Black Friday sales – and the price drops will only stay in effect for another three days. EngineHawk’s press release states that the fall collection dropped on October 28th, with the anticipated MOTHER TRUCKER jacket, COMBAT shirt, and TACTICAL gilet …
Well, it’s official – as of yesterday, Brembo’s in full ownership of J Juan brakes systems – and this isn’t Brembo’s first rodeo for buying out companies in search of growth and knowledge in the moto industry. A short week ago, we covered an article that states Brembo had gotten into a habit of buying …
Yamaha’s got a retro beastie headed for the EU – and the MT-09-lookalike’s 1980’s-themed makeover harkening to Christian Sarron’s racing days (its first big facelift since 2016) is just the thing to pair with the updated Euro5 compliance. The XSR900 has always followed in the footsteps of its sibling, the MT-09. Now that the MT-09 …
Harley-Davidson’s stocks are on the rise, and now that they don’t have to worry about sky-high taxes with the now-resolved EU Tariff Dispute, we’re taking a look at just how well Harley-Davidson is doing on the financial front – and we dug into the nitty-gritty details, just for you (as per usual). (Note: many of …
Yamaha’s just announced that they’ve got a total of $115,000 USD in grants from their Outdoor Access Initiative (OAI) to push toward “grassroots efforts across the country, aiding in protecting and improving access to public land for outdoor recreation.” Here’s a list of the companies that will be receiving the dough: Anthracite Outdoor Adventure Area: …
A French motorcycle gear manufacturer is getting the job done when it comes to stylish gear concepts for women – and they’ve just released the newest edition to their showroom, the Lady Kara. We’ve had a few companies dedicated to stylized motorcycle gear for women – the most notable and top-of-the-list currently being Karleen Eberle’s …
